Coffee by the book

DESIGN | FRESHGROUND

Freshground’s brochure - sent to all their new and existing customers - required a refresh to add an extra zing in its step.

A coffee brochure that's full of beans! That's what Norwich-based coffee company Freshground wanted as part of their customer brochure refresh. Keeping this in mind, we designed this new and updated customer brochure to stand out. And the result sets them apart from the rest.

We approached the design of the brochure with luxury in mind - think elegant coffee table book, rather than a mail-order catalogue of old. This was at the forefront of our minds as we began developing and designing the brochure. Our focus was not only on producing a stunning and informative brochure but also on expanding Freshground’s brand guidelines to allow them to continue developing their branding.

Featuring both vibrant imagery and beautiful typography, the resulting final brochure is fresh, clean, and contemporary; giving their new and existing customers the authentic Freshground experience.

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